“LuckyMe Out of Luck”

Online gambling site LuckyMe was recently closed down due to financial losses. This site, unique in that its subscribers had access to unlimited numbers of games, is reputed to have lost a total of 9.3 million dollars last year.

Industry insiders are wondering whether an identification process that excluded players from the United States and other countries where online gambling is illegal had anything to do with the downfall of LuckyMe, an online gambling site based in the UK. The site, according to SignOnSanDiego.com, lost 9.3 million dollars last year. The site was owned by Harrahs, whose spokesman David Strow said the decision to close it was indeed a financial decision.

The arrangement that LuckyMe offered its players was unlimited numbers of games in return for the purchase of a monthly subscription. Subscribers – who paid anywhere from $17 to $84 a month – had monthly access to a variety of online casino games, and were eligible to win cash prizes that ranged in value from 8.5 to 1.7 million dollars.